"Bureaucracy is an algorithm, inefficiently conceived and poorly written."
- J.L.
The origin of bureaucracy as organizational structure derived perhaps from the need to take the vision and goals set by a few (or one) and transmit/transform those into a monitorable and measurable set of actions taken by the many.
Has bureaucracy become a hurdle and an obstacle to organizational success, that until recently was the only structural means available to handle growth?
Though the needs met by bureaucracy still exist, we believe technology can and should unlock a better way of meeting them.
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Dehumanizing is Humanizing
There is considerable hype these days about "bots" and "ai" transforming the customer experience. As a tool for attracting and retaining customers, we are not fans of bots or ai. We believe a sales pitch can always be more effective by in-person empathy and going “off script” based on extinct. We beleive the customer experience is best handle by well-trained brand evangelists and should not be automated.
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But when it comes to internal communication and management, we think differently.
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We think the human factor in a company actually gets in the way due to politics, agendas, egos, inconsistent monitoring or enforcing of policies, unclear communication, undefined or outdated written goals and expectations, spotty measuring and subjective recognition of top performers... manifested by the time sucks of unnecessary meetings, status reports and email inbox floods.
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We believe bots and ai enable the repurposing of your organization's most valuable asset - its people- into high-touch empaths who leverage creativity, vision and instinct to innovate growth, and to enhance your customer experience.
How do you eliminate a system whose primary (albeit warped) goal is to sustain itself?
First, we help you lean the value of worshipping at the altar of data. We help you implement custom software systems that piggyback off your existing industry standard software to gather as much relevant data as possible. Then we help you slice it and dice it; determining the most relevant key metrics to your business performance; historically, presently, and most importantly forecasting into the future, with actionable lead measures that impact future results. Once your data is robust, we help you guide your organization as it moves from a culture that depends on the inefficiency of ephemeral verbal communication to the trackable efficiency of the written word - in a format that is most natural to millenials and post-millenials... TEXT.
This transition from "management by walking around" to "management by text" is a crucual step in your company's cultural liberation from the tyranny of the bureaucracy.
The automation of middle management.
Scary as it sounds, the era of "middle management" is coming to an end. We help you take the leap from an organizational structure burdened by a layer of executives and managers who neither conceive of big picture vision and prioritized goals, nor hands on execute the vision or actions necessary to meet those goals.
Once you have no paper, you have no need for paper pushers. Once you have Datuition, you have no need for analysts, monitors, or communications middlemen.
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